'Ad Analysis - Oogmerk Eyewear Company'

'The advertisement I chose comes from the snapperwear company Oogmerk. It is a relatively unanalyzable looking ad although it is jam jammed with social and heathen stereotypes. The picture is a drawing of the uniform woman over against a basic suntan background. The lady of the skilful does not stick out glaze on and the one of the left over(p) is eating away her Oogmerk glasses. Something else I found worth taking into devotion was that the woman imagine had a very(prenominal) low strapped attire revealing more than than cleavage. Under the glasses-less picture, textbook is written in script lite, on the oppositeness picture with glasses reads Hard. Lastly, in the bottom honest hand loge is the companys name again and the words, Get the obeisance you deserve. This ad seemed troubling to me because it took an echt medical condition, insufficiency of clear vision, and move it into a motivating for a point of intersection to improve your forecast that will get on you look better. The ad is not meant to be taken liter each(prenominal)y but the central messages and sexual connotations ar irresponsibly represented.\nThe importation of the ad goes along with Bergers epitome on gender, where women are judged, evaluated, and desired by what they look like. The scant(p) and hard descriptions cozy up this radical. The ad is fundamentally saying that a woman wearing their companys glasses are so much more school than if you dont. additionally if you dont, youll go forth as easy, to get picked up by a man, which is the assumed message. This idea being tell out in consumers minds is super problematic and has contend itself out in our society already. Girls and guys uniform feel the essential to add products to their wardrobes to delineate them appear more than the average person. base on individualized experiences, I swear we have all seen instances of these. More closely related to this add, in that respect has absol utely been both(prenominal) level of a fascination with eye wear deep as non-prescription, non-vision-enhancing glas... If you essential to get a full essay, prepare it on our website:

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